Getting Practical: A Guide to Communication Research (3rd Edition)

Description:

Unlock the world of academic research with Getting Practical: A Guide to Communication Research. Now in its 3rd Edition, this textbook is specifically designed to help South African students navigate the often-intimidating world of research methodologies in the field of Communication Science.

Why This Textbook is Essential:

• Demystifying Research: It breaks down complex concepts like sampling, validity, and reliability into “easy-to-digest” language.

• Step-by-Step Guidance: Takes you through the entire research process—from conceptualizing your topic and writing a proposal to data collection and final analysis.

• South African Context: Uses local examples and case studies that make the theory highly relevant to the challenges and dynamics of the South African media landscape.

• Updated Content: The 3rd Edition includes modern insights into digital research methods and ethical considerations for the online world.

Key Specifications:

• ISBN-13: 9780199055357

• Publisher: Oxford University Press South Africa

• Edition: 3rd Edition

• Format: Physical Paperback

Perfect For: Undergraduate and Honours students studying Communication Science, Media Studies, or Journalism who need a practical, hands-on guide to passing their research modules.