Economics
Economics Original price was: R400.00.Current price is: R250.00.
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Strategic Marketing

Original price was: R450.00.Current price is: R250.00.

Buy Strategic Marketing (ISBN 9781485130826) in good secondhand condition. A core textbook for marketing and business management students, available with nationwide delivery across South Africa.

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Description

About This Book

Strategic Marketing covers the essential principles and practices of marketing strategy, helping students understand how organisations analyse markets, plan strategies, and achieve competitive advantage. The book combines theory, case studies, and practical applications for a comprehensive learning experience.

Key topics include:

  • Marketing strategy formulation and implementation

  • Market research and segmentation

  • Targeting, positioning, and branding

  • Consumer behavior and competitive analysis

  • Marketing planning in the South African context

  • Strategic decision-making and evaluation

This copy is in good condition, with all content intact and fully usable for study or exam preparation.


📚 Book Details

  • Title: Strategic Marketing

  • ISBN: 9781485130826

  • Subject: Marketing / Business Management

  • Level: Undergraduate / Postgraduate

  • Condition: Good Secondhand

  • Region: South Africa


💰 Why Buy from Easy Textbooks?

✔ Affordable alternative to new marketing textbooks
✔ Quality-checked before dispatch
✔ Ideal for marketing and business students
✔ Trusted South African textbook marketplace
✔ Eco-friendly and budget-conscious 🌱


🚚 Delivery

Fast and reliable nationwide delivery across South Africa. Limited stock available.

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Delivery

Delivery will happen within 3 - 5 working days after the order has been placed.

 

Return

  • If you receive a textbook that is damaged or not as described, you may return the book for a full refund within 1 days of receipt of the book.
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