Marketing – 4th Edition

Ace Your Exams with the Handbook of Public Relations Textbook (9 780 195 993 134)

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Handbook of Public Relations is an essential resource for students studying Marketing. Written by Charles W Lamb Jr, Joseph F Hr Jr, Carl McDaniel, Christo Boshoff, Nic Terblanch, Roger Elliott & HB Klopper, the 4th Edition is packed with in-depth content and up-to-date information that aligns directly with your curriculum. If you are enrolled at University of Pretoria or any other recognised institution, this edition covers exactly what your module requires — helping you understand complex topics and apply them confidently in assessments.

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• Title: Handbook of Public Relations
• ISBN: 9 780 195 993 134
• Author: Charles W Lamb Jr, Joseph F Hr Jr, Carl McDaniel, Christo Boshoff, Nic Terblanch, Roger Elliott & HB Klopper
• Edition: 4th Edition
• Subject: Marketing
• Study Level: Undergraduate
• Institution: University of Pretoria
• Condition: Like New
• Price: R294.00
• Delivery: Nationwide delivery across South Africa

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